from idea to business model
Rapidly evolve your idea into a business model to test. Learn lean innovation the only way possible - by doing it. With hands-on experience of all parts of the process.
customer discovery
We push you to focus on why your customers would want the new product or service. Help you profile and find early adopters to interview. Then, from insights, develop a value proposition with a viable market fit.
fast iterative learning
Only then do you iterate through possible business models. To test out different revenue and value flows. Alternative cost structures and channels for delivery. As well as trial with different or adjacent market segments.
